Image Guidelines
How we can choose imagery which minimises stigma against people who use alcohol and other drugs
These guidelines have been created with the aim of depicting people engaged with alcohol and other drugs as whole people who are respected and loved members of our communities. This
creates an environment where those wishing to seek help feel it is supported as a positive step towards their personal wellbeing, leading to a range of beneficial outcomes for individuals and
the broader Tasmanian community.

Tasmanian Alcohol, Tobacco and other Drugs Communications Charter
All aspects of communication, including images, have the power to reduce stigma for people who use alcohol, tobacco and other drugs and their families, and encourage people to seek help
when they need it.
